I presented at BAQMaR 2011 Creative Ways Conference in Ghent (Belgium) last week. The conference was about marketing research and marketing analytics. My talk was in the data mining track: Personalized Online Advertising using Data Mining. I presented the work I did when I was a consultant at FinScore.
The conference was a clear success! Very dynamic audience. Also very easy to interact with keynote speakers and BAQMaR organizing committee compared to larger conferences in the domain. The committee (six people) did an amazing work to make this event a success. Congratulations to the BAQMaR team! If you don’t know yet the BAQMaR association, feel free to visit their website (new version soon): www.baqmar.be